"I'll be honest", said John Drake, CFRE, president of the Irving Healthcare Foundation, "we seriously considered canceling the fall 2008 project because the economy was so weak... It is critically important that all nonprofit organizations increase their donor acquisition programs during recessions," said Drake, "and we've found that telephone acquisition is significantly more effective than direct mail."

“The staff of DirectLine met and exceeded our expectations for generating new and returning members. DirectLine is a top-notch company committed to preserving the brand and reputation of its clients.” said David Roloff , Director of Membership, University of Missouri Alumni Association.

“More donors, and more donors at a higher level,” was the DirectLine winning advantage, said Michael Sclafani, Teachers College’s Director of Annual Giving. “They continue to do that.”

“DirectLine has been heads and shoulders above the other companies we used,” said Ken McKinney of Children’s Hospital & Research Center Oakland . “I’ve been very pleased. I can’t say enough good things about them.”

“They exceeded our expectations every time,” said Jim Gaynor, KVIE Director of Membership.

“The campaigns generated enough cash—well enough—to offset the cost of the investment, and, in fact, when you put both programs together, our margin exceeded expectations,” said said the Executive Director of a major university Alumni Association.

“DirectLine can be a good partner in the alumni association endeavor because they actually give you a lot of information that you can learn from, in addition to providing a good service,” says a Marketing and Membership Manager in the University of California system.

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